![]() ![]() The move to acquire Muve means Deezer is positioned on opposing ends of the streaming market - high-end listeners for Elite and lower-income users through Deezer for Cricket - leaving the large middle as a juicy target for the not-so-nascent-anymore service. On-demand streaming made plenty of noise in the music marketplace in 2014, jumping 54 percent as total album sales dropped 11.2 percent, according to Nielsen Music. Goldman notes that by adding Muve’s over 2 million users to its (unreleased) count of subscribers from Deezer Elite, the company will become the number two streaming service in the U.S., behind Spotify’s 6 million. Most services have gone with a broad offering for all users… and generally haven’t ended up with a lot of subscribers.” is a broad market, and there are listeners with many different needs. “We’re following a strategy of going after market segments,” Deezer CEO Tyler Goldman tells Billboard. The price point is indicative of Deezer’s larger strategy of targeting specific segments of streaming markets - Deezer Elite for high-end listeners, Stitcher for talk radio, Deezer for Cricket for lower income listeners. Marketĭeezer plans to offer its mobile-targeted service for $6 per month, a not-insignificantly lower price point than other subscription streaming services like Spotify, which typically charge $9.99 a month for unlimited ad-free listening. Exclusive Q&A: Deezer’s New Chief Marketing Officer Aims for U.S. Deezer Enters Cutthroat US Streaming Market Written by shubhamv Wednesday JDeezer enters a crowded but rapidly growing US market dominated by Sweden-based Spotify, with competition.But considering that for just 6 you can essentially. ![]() Deezer Hires New CEO, Partners with LyricFind A team of crickets sans tickets have set up their own wickets for a game of pest cricket As they face their archrivals, the snails, it’s sure to be a match for the centuries. Erstelle dein kostenloses Deezer Konto und höre Crickets: die Top-Hits, Playlists oder die gesamte Diskografie. Deezer said it also plans to offer Cricket customers a free ad-supported version of Muve, which will be restricted to its smart radio feature. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |